Spring Summer '25 Preview
Silence Collection
In our Spring Summer 2025 campaign, we invite you on a journey through six individual style worlds – each with its own focus, its own mood, its own highlights. From casual loungewear to modern interpretations of glamour. Sometimes loud, sometimes quiet, sometimes for snuggling up, sometimes for showing off. Always with style. Always HANRO.
Launching Thursday 07.08.
1. Silence
The finest lingerie meets soft colors and delicate transparency. Soft materials blend into a feeling of lightness – sustained by tranquility and conscious reduction.
2. Spot On
Dare to embrace color, embrace pattern – graphic prints and vibrant tones bring energy into play. Clean lines, strong contrasts – for those who like to make a statement.
3. Departure Delay
Between arrival and departure – stylish travelwear that combines comfort and elegance. Smart layering options and a feeling of freedom, no matter where your journey takes you.
4. Gallery Whispers
Lingerie in softly flowing silhouettes, characterized by fine details and a stylish sense of aesthetics – created for a calm, sensual atmosphere.
5. Embrace Warmth
The new warmwear invites you to get comfortable – with soft materials, harmonious colors, and cuts. For relaxed hours and comfortable moments.
6. Glamour Mon Amour
The festive season calls for modern statements: fine materials, understated luxury, and that touch of glamour that lasts.
Behind The Scenes
Puristic architecture, clean lines, a minimalist set – the ideal stage for a collection that showcases fashion in its most modern form. Shot in Vorarlberg, between a concentrated studio atmosphere and architecturally striking scenery, the work was carried out by a well-coordinated team with experience, sensitivity, and a sure eye for the essential. The result was a visual language that conveys authenticity – minimalist yet powerful.
